MarketHive.com
was developed to provide a visually rich set of
mapping tools that improve advertising and marketing campaigns for all
sized businesses. Best of all MarketHive.com
is a FREE online resource loaded with information to help you
decide how best to market to your specific audience.
Amalgam LLC Disclaimer
Amalgam LLC is not responsible for the second party use
of information or data on the MarketHive website. All data and information
is used by second parties on an "as is" basis without expressed warranty to the
accuracy, completeness or currency of ALL information and data on the
MarketHive website. Every attempt is made to maintain accurate, complete
and current data. However, due to the dynamic nature of information and
data presented deficiencies should be expected and accounted for in any
use of the MarketHive website. Any financial loss, lawsuit, decisions or
other outcome that results from the use the MarketHive website is the
responsibility of the party that uses the information and data to produce
those outcomes.
The information and data used by Amalgam LLC on the MarketHive website is derived from a range of sources that maintain their
information and data at various intervals and through procedures that in
themselves may introduce error. ALL data and information presented on the
MarketHive website has currency errors as the frequency of source updates
does not reflect changes that occur in a real world environment. Accuracy
errors are introduced through a range of processing techniques and
information/data limitations. Completeness of information and data is know
to have deficiencies that result from the intentional processing of only
partial source information/data.
Other Known Information/Data Limitations
The known limitations stated here only reflect some of
the potential limitations to the information and data presented on the
MarketHive website. The list is not complete and consideration must be
given to other limitations that are introduced through sources and
processing when using information and data.
Demographic data is know to be limited in currency and
with certain variables in accuracy. Currency limitations are introduced
due to the nature of collecting demographic data on a ten year cycle.
Accuracy limitations are introduced with variables that are derived from
sample collection of data and interpolation to a specific geography.
Media information/data is known to be limited in
completeness, currency and in some instances accuracy. Completeness
limitations are introduced from the intentional processing of only partial
source data to limit the file size of information/data presented. Currency
limitations are introduced in the update frequency of the source and
download frequency by Amalgam LLC Accuracy limitations are introduced
during processing as Amalgam LLC may move source data to enable better
visibility to the viewer. The media coverage rings indicate the geographic
area that a media can broadcast without interference from another media
source. It is common for the actual media coverage to extend beyond the
coverage rings presented on MarketHive.