This report describes the global market size of Plant-based Bars Market Size, Share & Trends Report Market from 2018 to 2021 and its CAGR from 2018 to 2021, and also forecasts its market size to the end of 2030 and its expected to grow with a CAGR of 14.0% from 2023 to 2030.
Plant-based bars, also known as vegan or vegetarian bars, are nutritional snacks made primarily from plant-derived ingredients, such as nuts, seeds, fruits, grains, and plant-based protein sources like pea protein or soy protein isolate. These bars cater to individuals following vegan or vegetarian diets, as well as those seeking healthier, more sustainable snack options.
Market Growth and Demand:
The market for plant-based bars has experienced significant growth in recent years, driven by several factors:
- Increasing Health Awareness: Consumers are becoming more health-conscious and are actively seeking out nutritious snack options. Plant-based bars are perceived as healthier alternatives to traditional snack bars, as they are often lower in saturated fats, cholesterol, and artificial additives.
- Rise in Vegan and Vegetarian Diets: The growing adoption of vegan and vegetarian diets worldwide has expanded the consumer base for plant-based products, including bars. Additionally, flexitarianism, where individuals primarily follow a plant-based diet but occasionally consume animal products, has also contributed to the demand.
- Sustainability Concerns: Many consumers are concerned about the environmental impact of their food choices. Plant-based bars, which typically have a lower carbon footprint compared to animal-based products, appeal to environmentally conscious consumers.
- Convenience and Portability: The convenience and portability of bars make them a popular choice for on-the-go snacking. Plant-based bars provide a convenient option for individuals with busy lifestyles who want to maintain a healthy diet.
Recent Developments:
Recent developments in the plant-based bar market include:
- Expansion of Product Lines: Manufacturers are continuously innovating to introduce new flavors, formulations, and packaging formats to cater to diverse consumer preferences. This includes the introduction of high-protein bars, low-sugar options, and bars fortified with vitamins and minerals.
- Partnerships and Collaborations: Some companies have formed partnerships or collaborations with popular brands or celebrities to increase brand visibility and appeal to a broader audience. These collaborations often involve the co-creation of new flavors or special edition releases.
- Focus on Clean Labeling: There is a growing emphasis on clean labeling, with consumers prioritizing products made with natural, recognizable ingredients. Many manufacturers are reformulating their products to eliminate artificial flavors, colors, and preservatives.
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Market Revenue and Trends:
- The global market for plant-based bars is expected to continue growing at a rapid pace, with market research indicating a compound annual growth rate (CAGR) of over 8%.
- Revenue in the market is driven not only by sales of traditional protein bars but also by the expansion of the market into new segments such as meal replacement bars, energy bars, and snack bars.
- Key trends in the market include clean label ingredients, organic and non-GMO certifications, gluten-free and allergen-friendly options, and functional ingredients such as probiotics, adaptogens, and superfoods.
Application Type
By Product Type
Protein Bars
Granola/Cereal Bars
Energy Bars
Fruit & Nut Bars
Others
By Nature
Organic
Conventional
By Distribution Channel
Hypermarkets & Supermarkets
Convenience Stores
Specialty Stores
Online
Others
Companies
Kellogg's
Greens Gone Wild, LLC.
General Mills Inc. (L RABAR)
88 ACRES
GNC Holdings, LLC
Rise Bar
MadeGood
V xa Bars
Clif Bar & Company
GoMacro, LLC
Regional Area Analysis:
For geography segment, regional supply, demand, major players, price is presented from 2018 to 2030. This report cover following regions:
North America
Asia-Pacific
Europe
Middle East and Africa
South America
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