Market Overview

The Saudi Arabia poultry market size reached a value of USD 19.0 Billion in 2024. Looking forward, IMARC Group expects the market to reach USD 26.6 Billion by 2033, exhibiting a CAGR of 3.4% during 2025-2033. The poultry sector in Saudi Arabia thrives as a vital source of affordable protein, featuring high per capita consumption and strong domestic production of fresh and frozen chicken. Supported by government initiatives for food security and self-sufficiency, the industry expands through modern farms, technological advancements, and growing demand from households and food services across the Kingdom.

How AI is Reshaping the Future of Saudi Arabia Poultry Market:

• Saudi poultry farmers rely on AI systems achieving 93.1 percent precision in flock monitoring to catch health issues early and reduce mortality rates effectively.

• Farms like Tanmiah harness AI and IoT technology to cut operational costs by 12 percent using real-time feed optimization that enhances nutrition while cutting waste.

• In Saudi Arabia’s desert climate AI systems automatically adjust temperature humidity and ventilation keeping poultry comfortable and productive without manual intervention day after day.

• Tanmiah’s partnership with Poulta brings advanced AI sensors and predictive analytics to monitor operations cutting mortality and waste while optimizing weight gain and efficiency throughout.

• Saudi poultry operations benefit from Agricultural Development Fund schemes offering up to 70 percent support for AI initiatives boosting efficiency and long-term sustainability.

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Market Growth Factors

The Saudi Arabia poultry market is experiencing steady expansion due to the country's growing population and increasing preference for affordable, protein-rich foods. Urbanization continues to accelerate, prompting consumers to seek convenient options like chicken, which aligns well with busy lifestyles and traditional dietary habits centered around halal products. Rising health awareness further supports this shift, as poultry is viewed as a lean and nutritious alternative to other meats. The expanding foodservice sector, including quick-service restaurants and catering, boosts demand for both fresh and processed poultry items. Overall, these demographic and lifestyle changes sustain consistent consumption growth across households and commercial channels.

Government initiatives under Vision 2030 play a central role in shaping the poultry sector by prioritizing food security and reducing reliance on imports through targeted support and incentives. Policies encourage domestic production expansion, infrastructure improvements, and private investments in farming and processing facilities. Subsidies and favorable regulations help local producers scale operations efficiently while maintaining quality standards. This strategic focus strengthens self-sufficiency efforts and fosters a more resilient supply chain. Such measures create a stable environment that attracts participation from established companies and new entrants alike.

Advancements in poultry farming technology drive efficiency and sustainability within the industry. Modern techniques, including automated systems, improved feed management, and biosecurity measures, enhance productivity while addressing environmental concerns. Integration of smart tools helps optimize resource use and reduce operational challenges in the arid climate. These innovations enable producers to meet rising demand with higher output and consistent quality. As adoption spreads, the sector becomes more competitive and capable of supporting long-term growth objectives.

Market Segmentation

Breakup by Region:

• Western Region
• Northern and Central Region
• Eastern Region
• Southern Region

Competitive Landscape

The competitive landscape of the industry has also been examined along with the profiles of the key players.

Recent Developement & News

• January 2026: Tanmiah unveils value-added poultry innovations with a new breaded range from 100% fresh Saudi chicken featuring nutrient-rich vegetable-coated options and Korean-inspired strips, plus marinated Taste Secrets in BBQ and butter chicken flavors, alongside zero-emission refrigerated electric trucks for logistics, earning nominations across three Gulfood Innovation Award categories.
• February 2026: JBS invests US$85 million to expand its Jeddah poultry facility through a strategic partnership with Entaj, introducing whole chickens and other cuts while adding 500 jobs to reach a total workforce of approximately 950 employees.
• February 2026: Saudi National Livestock and Fisheries Development Program signs an MoU with Ceva to localize poultry vaccine manufacturing via technology transfer including messenger RNA innovations, with Ceva covering approximately 30 percent of the market through an initial SR250 million investment focused on biosecurity and strain-specific solutions.

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About Us

IMARC Group is a global management consulting firm that helps the world’s most ambitious changemakers to create a lasting impact. The company provide a comprehensive suite of market entry and expansion services. IMARC offerings include thorough market assessment, feasibility studies, company incorporation assistance, factory setup support, regulatory approvals and licensing navigation, branding, marketing and sales strategies, competitive landscape and benchmarking analyses, pricing and cost research, and procurement research.

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