Radio shack, once a brand associated with home electronics, has reappeared as a crypto company. As Techradar reports, the Radio Shack website now advertises the company as "bringing cryptocurrency to the mainstream" by creating a new protocol allowing everyone to easily use decentralized finance (De Fi). In reality, it looks as though Radio Shack is planning to launch its own Radio token and will start by focusing on swaps, which is basically a service to exchange cryptocurrencies and tokens. It will be partnering with a company called Atlas USV, which offers a "universal, decentralized , and widely accessible DeFi base layer" to build projects on top of. But why partner with Atlas? Because, you may remember the Radio Shack brand was acquired by Retail Ecommerce Ventures back in 2020, which was run by Tai Lopez and Alex Mehr. They are the duo behind Atlas, so they control the entire operation. Lopez and Mehr are clearly staking the success of the entire operation on the strength of the Radio Shack brand with consumers.
