pH The term, pH refers to the potential of hydrogen which is a measure of the hydrogen ion (H+) concentration and also a measure of acidity or alkalinity.  The pH scale ranges from 0 on the acidic side to 14 on the alkaline side. A solution is neutral if the pH is 7. The pH scale is logarithmic, so a change of one pH unit indicates a tenfold shift in the concentration of hydrogen ions. For example: a pH of 6 is ten times more acidic than a pH of 7, and it is 100 times more acidic than a pH of 8. You can see how a slight shift in pH can be quite significant. 

In the human body, pH is critical especially in your blood. The pH range that is considered to be normal for blood is between 7.30 and 7.45.  Blood pH is a direct indicator of how much oxygen is available for your cells. Blood at a pH of 7.45 contains 65% more excess oxygen than blood at a pH of 7.3.4 Lack of oxygen and the resulting metabolic acidosis is a component of just about every disease we know. 

Nobel prize-winning research in the 1930s and 1940s by Dr. Otto Warburg revealed that cancer could not live in an oxygen-rich environment.  His research provided evidence that oxygen-starved cells switch to another mechanism for producing energy one that does not require oxygen and one that is capable of surviving in an acidic environment.5 Since his original research, most disease has been linked with the lack of oxygen and the build-up of acidic wastes. 

Blood with a pH of 7.3 is also thicker than blood with a more alkaline pH. Acid is partially responsible for blood clotting. A lower blood pH means thicker blood that is more difficult to pump. Both dehydration6 and low blood pH are now linked with high blood pressure. 

In today s world, most people s bodies and blood are more acidic than they should be. This is the result of poor diet (heavy in sugar, soft drinks, excessive protein, and refined carbohydrates), dehydration, stress, and environmental pollutants.  Each of these contributes to acidosis and unfortunately also to disease and premature aging. Besides the consequences mentioned above, acidosis reduces your body's ability to absorb minerals and nutrients. It reduces energy production and slows cellular regeneration. Acidosis is responsible for hardening of the arteries and it makes you more susceptible to fatigue and illness. In an overly acidic body, maintaining normal blood pH is difficult; sometimes your body has no choice but to pull alkaline minerals from organs and tissues including bones and teeth.

This is why drink ASEA is cruicial to your health and wellness. ASEA will insure your body maintains its proper PH levels at all times

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