Is There really a decision to make or can they coexist together. What's your Opinion
In today's climate is there a better way for your business or information to get pickup online by the massive of people that are looking for a way to help their business bottom line. Is there a preferred method to use that gets better results than another or do they go hand in hand for maximum exposure.
Inbound Marketing - is promoting a company through blogs, podcasts, video, eBooks, newsletters, whitepapers, S.E.O, social media marketing, and other forms of content marketing which serve to attract customers. Pulling people is the best strategy. This means that giving people something worth finding is at the heart of a solid inbound Marketing Strategy. Can it be possible for the use both methods for a double edge sword sorta speak. In my opinion of course.
Social media marketing - refers to the process of gaining traffic or attention through social media sites. and is a necessity in any marketing campaign. Social media often feeds into the discovery of new content such as news stories, and discovery is a search activity. Social media can also help build links that in turn support into S.E.O efforts. Many people also perform searches at social media sites to find social media content. without the traffic there are no results so putting inbound, and social marketing together makes a perfect match.
I believe that its very possible for the two to work together for a more complete campaign to build a solid foundation for any business on the market that is trying to reach a large audience, and have a online presence.
Louis Harvey