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Convertkit
ConvertKit is a relatively new player on the email marketing software scene. Their product targets professional bloggers, podcasters, course creators and YouTubers. They want to help creators connect with their fans, and earn a living through the use of email marketing.
It sounds like it could offer some pretty cool niche features that would appeal to such a target group. Let's find out if this is actually the case in this ConvertKit review!
You might have checked out the ConvertKit reviews offered by users online, only to find a bit of a mixed rating.
Pros/Advantage:
My favorite feature of ConvertKit is how thorough everything is.
For example, there are multiple ways to accomplish your goal, which means you can chose a method that works for you and be successful.
The metrics feature is amazing - you always know if your emails were received well from your subscribers.
I love the ability to have a series, to test your headlines, and to understand the analytics.
The BEST feature is the tagging feature. You can have multiple businesses, lists, and passions but still use ONE product.
Just use the tagging feature to give your subscribers identifying tags and you can send them curated emails based on what you know about them.
I have used Aweber and Mailchimp - ConvertKit is best.
Cons:
Sometimes the software can have a learning curve. There are robust features (which make the price VERY worth it), but knowing how to use everything can be challenging . There is a lot to remember. Yes, they have templates and guides and support, but it's still a bit to learn.
