A Markethive Social Neural Network Business Blueprint - It's All About ME
The Social ME is a profile of who I am as an individual and as a businessman. It is important to understand the purpose of a good social business profile. The profile tells the information that is most important and necessary to do business with ME.
At some point, in every honest business transaction, full disclosure is required and expected. By presenting myself honestly and openly every transaction is expedited.
In commercial business two problems generally exist; there is nothing social about these transactions and they are not completely honest. Commercial businessmen are reluctant to reveal all of the information about the transaction. Every transaction that is proposed without full disclosure is either fraudulent or impossible to complete. In these instances, if I don't know who they are, I don't develop trust enough to do business with them.
There is a quickly growing disinterest in trying to do business this way. The position of most commercial traders now is to build a relationship first, then start a conversation to discuss business.
I build relationships first in the Social Business Marketing environment of Markethive and the first step is always presenting my Social Business Profile as accurately and transparently as possible. Through my profile you will know who, where, what and how I do business.
The profile of ME in the Social Business Network.
The art here is to strike a balance and avoid being too formal or too familiar. The entrepreneurs who visit my social business profile are typically trying to answer the following questions.
Do I know Mike? Have I seen him in the past? What does he look like?
Does he really have a business?
Who is he as a person?
What kind of things is he interested in?
Who are the people he typically interacts with within the organization?
What is his major focus right now?
My Social Business Profile Picture – Its ME
When I put a profile picture on my profile page its ME not an avatar. This helps develop a rapport with those interested in interacting with ME.
My Social Business Profile Bio – Business ME
In my social business profile I tell my business story.
I am an entrepreneur and a role model for many in my organization. People want to know what is important to ME, what interests I have outside work.
My Business skills / interests / expertise – Expert ME
In today's global business world I need to be authentic. Through social media I brand myself using blogs, forums and daily comments. Everyday I tell a little about my business. This approach reveals my business for public examination.
When I talk about my business socially, all of the basic business information is available for immediate review.
People and Groups I Follow- Participating ME
When people look at my profile, they see ME in my Markethive internal social network and group memberships. This reflects who I am in the “social business” world.
I practice following a good mix of other leaders, peers, friendly people, subject matter experts, and key business contacts in order to add information and resources to my social business..
I always visit my profile page to see if its really ME
I keep my Social Business Profile current and appropriate to inspire others to socialize with ME. I make sure I like what I see of ME.
My Focus - The Social Business ME
The great news is as an entrepreneur I have the opportunities to build trustworthy and influential relationships, which also means creating and maintaining life-long social business interactions - simply by:
1) Taking the time to know the interests and expectations of my social business relationships.
2) Respect the relationships.
Interacting socially through social media is no longer optional, it’s crucial in the global marketplace.
Next, The Social Business ME in the Markethive Social Neural Network.
