One of the most famous and wealthy artists of modern times (Bob Ross of PBS fame) never made a penny from his paintings. Instead, he donated nearly 30,000 works to various PBS stations across the country so they could auction them to generate needed funds. For 10 years Bob ran a weekly 30-minute show on public broadcasting called The Joy Of Painting. He never got paid for a single episode. Instead, he used that free exposure to build a $15,000,000 painting supplies empire selling everything from brush sets to paints. Genius! Many lessens there to be learned as a Freelancer- about passion, leveraging free exposure (aka FB LIVE), etc. Bob's real genius was in the show itself. Most people believed that Bob was painting on a single canvas. The one we see on the screen. In fact, he would use 3 separate canvases for each show. The first canvas was the already completed painting that he'd spent HOURS and HOURS preping, painting, and perfecting. He'd then look at that canvas (off screen) to create the "happy little accidents" 30 minute version we all saw on TV. Basically a LIVE paint-by-numbers. The third canvas was his second attempt to re-create the first canvas that the editing and photo crew would use to cover up mess-ups during the LIVE painting sessions. So basically, what looked like fluid, effortless skill on TV was actually the result of hours and hours of preperation and forethought. Bob Ross never got paid for his paintings or his show.
