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What is unique about the Markethive experience?

Posted by Goran B Edstrom on March 25, 2020 - 1:32am


There are a number of things that make Markethive unique, but let's focus on the immediate things, and not even consider the long-term benefits.   Some companies used to call this the USP, or the "unique selling proposition".  I am talking about the advantages of merely signing up into Markethive, not the long term paid profit incentives. In that sense, it should be more accurately called the "unique free proposition".  

# 1 - Markethive pays you (currently), 500 Markethive cryptocurrency coins just to sign up for free.

# 2 - Markethive, (with only 3 referrals), offers a chance to participate in the faucet program.  You get paid for every little thing you do when you are on Markethive.

Can you imagine how Facebook would go simply bonkers, if they paid users in Libra for every action they took on Facebook? Users would literally go "nuts".  

# 3 - Markethive is also the most friendly and encouraging social network you will ever find.  It should be called the "attaboy /attagirl" network.  Everyone is highly supportive of everyone else.  Just post a Happy Friday meme on the Markethive newsfeed and you will probably get a dozen comments from people wishing you well.

These are just 3 benefits.  Take a look at this video for a complete list of all of the benefits.  https://www.youtube.com/watch?v=CpY9GlXWgHk

What actually is ‘customer experience’? You might be asking yourself. In a nutshell, it’s the concept behind managing customer expectations vs. actual experience. This can be achieved through many ways, it could be processes and methodologies, it could be technology, it could be a more physical approach so your customer has an entry point to your products and services that they can physically see or touch. It about what products you sell and how you sell them, how you market and advertise, how you reach out in the first instance, and how you support after a sale.

Every business feels that they are unique, and their particular set of circumstances are completely different to every other. Often, they think they need customer products or solutions to suitably fit their particular circumstance and requirements, and because of that, often smaller business will shy away from moving into new or corresponding areas because they think the start -up investment required to “on board” these new areas will be too expensive.

But that’s simply not true, in terms of technology for example, you are dealing with data, (be it customer or client data, product data, sales data etc.) To a software platform its all zeros and ones, to the processes ad methodologies handling a customer support call for a faulty product or a presales inquiry is not really different to a GP or hospital diagnosing a patient or logging a new condition.

In technology or more specifically software there are many products that are built for specific marketplaces, so the terminology you see is tailored to those, but the underlying workflows are exactly the same as those for other marketplaces. A name change or a few more options in a list has the capability to use exactly the same systems you already have in place to sell completely new products and services. Often as we grow our business, we’ll look for opportunities for expansion within our current arena or product set.

But just look at Amazon, a marketplace with which I am very familiar. They started out selling books, but that exact same sales model allowed them to sell absolutely anything they choose. Strangely you cannot yet buy a car on Amazon, but you can buy a prefabricated house and yes it uses exactly the same technology and selling model that they use to sell a book just like when they first started out. Use Amazon as your inspiration here.

Yes, it’s comforting to work from the box we’re most familiar with, but there are so many more boxes available to us, and they are available with what we already have in place. It’s all well and good to extol your uniqueness, but at the same time don’t let it be the anchor that keeps you down as well. Is Every Client Experience Unique?

Twitter’s 2020 Marketing Calendar Twitter published a marketing calendar for 2020 which shows all the major events for the year. Twitter's goal is to help marketers align their strategies and approaches with whatever event will happen (e.g. NFL Super Bowl, NBA Finals, National Selfie Day, etc).

https://business.twitter.com/en/resources/twitter-marketing-calendar.html

John Lombaerde - entrepreneur

Best success in all your endeavors.

 

 

 

Goran B Edstrom I agree Kevin. If we all help MarketHive it will help us ALL.
July 15, 2020 at 2:45pm
Kevin Jacobson Great perspective on Markethive. Thank you for sharing.
July 15, 2020 at 2:41pm
Simon Keighley Markethive gives you all the marketing tools and the loyalty program makes you the money - it's an amazing platform - the ecosystem for entrepreneurs. Nice share Goran, thanks.
March 25, 2020 at 6:10am